Real estate CRM
Lead capture from portals, ads and WhatsApp, assignment, site-visit scheduling, follow-ups and sales reports for builders and brokers.
- Lead capture
- Auto-assignment
- Site visits
- Follow-ups
- Channel partners
- Sales reports
We build the software real estate businesses run on: CRMs that stop leads leaking, property websites that bring enquiries, booking and payment tracking, and portals that keep buyers informed.
1// Every portal and ad lead lands in one place2export async function captureLead(src, payload) {3 const lead = await upsertLead(normalize(src, payload));4 const agent = await nextAgentFor(lead.project);5 await assign(lead, agent);6 await whatsapp.sendTemplate(lead.phone, 'project_brochure');7 await scheduleFollowUp(lead, { inHours: 2 });8}Worked with
Problems we solve
Real estate businesses spend heavily on leads, then lose many of them to slow, untracked follow-up.
Property portals, ads, walk-ins and WhatsApp enquiries land in different places.
Hot leads wait hours or days for a call back.
Units, bookings and payment schedules are tracked by hand.
Construction progress, payments and documents are shared by phone.
Our solution
Software built around how your projects are sold and delivered.
Every lead in one CRM, assigned instantly with follow-up reminders and WhatsApp.
Units, availability, bookings and payment schedules in one place.
Portals and updates for progress, payments and documents.
What we build
From a first property website to full sales and customer systems.
Lead capture from portals, ads and WhatsApp, assignment, site-visit scheduling, follow-ups and sales reports for builders and brokers.
Project and listing websites with floor plans, amenities, location, virtual tours and enquiry forms.
Live unit availability, holds, bookings, cost sheets and payment schedules for each project.
Buyers see payments, receipts, documents and construction updates through a portal or app.
Channel partners register leads, track status and see commissions, reducing disputes.
MVPs and platforms for proptech founders: marketplaces, rental platforms and construction-tech tools.
What you get
Fewer lost leads and less manual tracking.
Leads assigned and contacted quickly.
Know which portals and ads bring buyers.
Units and bookings always current.
Schedules and reminders automated.
Partner leads time-stamped.
Code and data owned by you.
Why us
Our work includes Ek Inch, a construction marketplace connecting vendors, contractors and architects.
We build custom CRMs and lead automation.
Instant responses and lead qualification.
A proposal with scope and a customised quotation.
A free strategy call, then a written proposal with a customised quotation.
Our approach
Open each step to see what it covers.
Lead sources, sales stages, site visits, bookings and collections.
Modules prioritised and agreed in writing.
Screens for sales, managers, partners and buyers.
Portals, ads, WhatsApp and accounting connected.
Existing leads and bookings imported; teams trained.
Improvements for each new project launch.
Common situations
Most projects begin with one of these situations.
Options
How the main options compare.
| Criteria | Custom software | Real estate CRM products | Spreadsheets and WhatsApp |
|---|---|---|---|
| Fit to your process | Built around it | Configurable | Manual |
| Bookings and payments | Included as needed | Varies | Spreadsheets |
| Ownership | Your code and data | Subscription | Your files |
| Best for | Builders with distinct processes | Standard brokerage | Very small teams |
If a ready product fits your process, we'll tell you.
Who we build for
Different businesses, different priorities.
Project sales, inventory and collections.
See the workListings, leads and follow-ups.
See the workLead registration and commissions.
Procurement and vendor platforms.
See the workPortfolios and client enquiries.
See the workMVPs and marketplaces.
See the workHow we work together
Every engagement starts with a written proposal and a customised quotation.
Lead capture, assignment and follow-ups.
Best for: Sales-led builders and brokers
Project websites connected to the CRM.
Best for: New launches
CRM, bookings, payments and customer portal.
Best for: Multi-project developers
Guide
Property buyers often enquire with several projects at once. The first useful response, with a brochure, price list on request and a site-visit slot, often wins the visit.
Automatic capture and assignment, plus a WhatsApp first response, make fast follow-up the default.
Track every lead's source, from portals, ads, hoardings, referrals and channel partners, through to site visit and booking. This shows where marketing spend actually produces buyers.
Without it, budgets are set by gut feel.
Sales teams need live availability to avoid double-selling units. Holds should expire automatically, and price changes should apply consistently.
Connect inventory to bookings and cost sheets so documents always match.
Construction-linked payment plans need demand letters, reminders and receipts at each stage. Automating them reduces errors and improves cash flow.
A buyer portal with payments, documents and progress photos reduces calls and builds trust.
Keep project registration details, approvals and agreements accurate and easy to share. Software should support your compliance processes, with access controls for sensitive documents.
Record consent for marketing messages and respect opt-outs.
Beyond sales, the construction sector needs software for procurement, vendor management and collaboration between contractors, suppliers and architects. Marketplaces connect these groups.
Our work on Ek Inch, a construction marketplace, gives us first-hand experience of these workflows.
Sales teams on site need lead details, inventory and visit tools on their phones. Buyers appreciate an app for payments, documents and updates.
A single Flutter codebase can serve both Android and iOS.
Buyer records include personal and financial details. Limit access by role, log important actions and keep data in secure systems rather than spreadsheets and phones.
Collect consent for marketing messages and honour opt-outs.
Most leads arrive from property portals and ad platforms. Check what each offers: some provide APIs or webhooks, others email notifications or exports. Automating capture removes delays and errors.
Record the campaign and portal for each lead so marketing spend can be judged by bookings.
Sales teams adopt software that saves them time. Start with lead capture and follow-ups on mobile, train the team project by project and gather feedback before adding more modules.
Managers should use the same system for reviews, so it becomes the single source of truth.
For rental businesses and property managers, software can handle listings, tenant applications, agreements, rent reminders, maintenance requests and owner reports.
Automating reminders and requests reduces calls and missed payments.
Combine marketing, sales and inventory data to see which projects, configurations and price points sell, which channels bring buyers and where buyers drop off.
Good analytics help plan launches and pricing with evidence rather than instinct.
Most real estate businesses get the fastest return from fixing lead capture and follow-up, then adding inventory and bookings, then buyer portals and apps. Starting with the biggest leak gives quick wins and funds the next phase.
A phased plan also lets your team adapt gradually.
Costs depend on modules, the number of projects and users, integrations with portals, ads and accounting, mobile apps and data migration.
We don't publish fixed prices or packages. After a strategy call, we send a written proposal with a customised quotation.
Before you talk to us
Yes. We build custom CRMs with lead capture, assignment, site visits and follow-ups for builders and brokers.
Yes, where portals offer integrations, emails or exports that can be processed automatically.
Yes. Inventory, holds, bookings, cost sheets and payment schedules can be managed in one system.
Yes, through a customer portal or app.
Yes. A partner portal records leads with time stamps and shows status and commissions.
Yes. Project and listing websites with floor plans, amenities and enquiry forms.
Yes. We help founders scope and build MVPs and platforms.
Yes. Our work includes Ek Inch, a construction marketplace connecting vendors, contractors and architects.
Yes. Field and site teams can use a mobile app for leads, inventory and visits.
Yes. Role-based access, audit logs and secure hosting are standard.
Yes. We are a real estate app development company in India building apps for buyers, sales teams and channel partners, alongside CRMs and websites.
Real estate app development cost depends on the users served, features such as inventory, bookings and payments, integrations and the back end. We do not publish fixed prices; we send a customised quotation.
Yes, for rentals and property managers: listings, tenants, rent reminders and maintenance requests.
Yes. Sales, inventory and marketing data can be combined in dashboards.
It depends on modules, projects, users, integrations and apps. We do not publish fixed prices; share your needs for a customised quotation.
Contact us
Share a few details. Our team reviews every enquiry and gets back to you to set up a call.